All Good Sales And Marketing Begins By Putting The Other Person First

In order to be successful in marketing and sales, you have to understand how to create a situation where a person will be inclined to buy what you have to offer.

Good marketing is about tapping into needs that already exist. It makes more sense to focus on helping people buy things they want, because everyone loves to buy what they want!

Applying this principle alone will help to ensure that you target specific needs people have and by providing a solution to that need, you will get more sales.

I like to think of marketing as creating a situation where people can buy on their own. They have to feel like they came to the decision themselves. It has to feel natural.

The way to do this, is to start by getting information. You have to understand the customers need to best cater for it. This means asking the right questions and building from the feedback you get. In other forms of marketing like a website or video presentation, it means doing thorough research about your market and prospects beforehand. You have to know what they need and put yourself in your prospect’s shoes first. You should be asking the question "Would I Buy This?" and know that you can confidently say Yes.

Once you've shown someone that you are truly interested in providing a solution to them and they can get the things they want and care about, you've got their undivided attention and loyalty. Then, when you actually do need them to look at your sales offer, they will be happy to go ahead and make that purchase.

6 Principles to Help Improve Your Sales

The following principles based on sales psychology can help you to improve the efficiency of your selling process.

Here are the 6 universal factors that guide sales decision making:

1. Reciprocity: People like to follow the "Return the Favor" concept. So surprise your potential customers and give them something first that is personalized and unexpected. This also makes them feel you have value to offer them.
2. Scarcity: People want more of those things there are less of. They also want to have things that others have a high demand for. You must create this impression on the customer with your presentation. You also have to clearly show them the value on offer, they want to know how they can benefit and "what's in it for them". You'll also need to point out what is unique about your sale and what they stand to lose if they don't take your offer.
3. Authority: People follow the lead of credible and knowledgeable experts. Signal to others what makes you a knowledgeable authority before you attempt to sell them. Show them the endorsements you have from other clients or companies and how your product has a proven track record.
4. Consistency: Ask for small initial commitments, that are easily made, this activates consistency. When seeking to influence for a sale, ask the client to do voluntary small tasks and create active engagements that will drive them to the final call to action.
5. Liking: People say yes to those they like. Look for areas of similarity that you share with others. Show them other groups of people that have already bought the product and that they will feel they can relate to. Compliment them for having an interest in your brand and offer. Show them gratitude for their time and giving their attention to learning about your offer. All this can help before you start talking business.
6. Consensus: People will look at the actions of others to determine their own. Rather then relying on your own ability to persuade others, you can point out what similiar poeople are already doing. This helps to generate a feeling of wanting to be a part of the group or also wanting to own that product.

You can implement some of these ideas to make sure you get the most out of your marketing efforts.

Persist your way to Progress

Don't give up. I know progress may seem bleak in the beginning but stay focused be consistent and persistent. Your efforts directly reflect your productivity. 

In the beginning it feels like you are getting nowhere or that you are still at step one, but if you keep calm and carry on you will move to the next level in your business.

Make sure you communicate well with your team as well as your customers. Your team can help you to stay motivated and to share inspiration. Give your support and try to answer any questions they may have. Be a good team leader in your business.

When your communicating well with your team and everyone is on-board, then new ideas arise and you can work on implementing them. You can test out new marketing strategies to see how effective they are at converting into sales.

Always track your advertising methods. This way you know which advertising methods are working and which ones are not. This will save you money and time. Ask team members which methods have worked for them. You don't want to try and reinvent the wheel, instead you want to duplicate a proven system.

Go out there, keep at it and make progress, the rewards will come!

Grow Your Social Garden

Sometimes it’s easy to forget just how new the concept of social media really is for the huge amount of leverage it can forge for your entrepreneurial vision.

Through social media you are able to share your vision, connect with like-minded individuals and get an organic conversation sparked about your business.

Tend to your social-media accounts like a garden and cultivate them into blossoming fans who will help spread the good word about what you do and how your business is important.

"The leverage and influence social media gives citizens are rapidly spreading into the business world." - Simon Mainwaring

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Avoid these 10 common Marketing Mistakes

Avoid the common Marketing Mistakes, by applying these tips.

Always Include An Offer
-Always offer something for your clients and make the call to action clear and direct.

Give A Reason To Respond Right Now
-Take advantage of an offer now – or not at all. Put a time limit to it.

Give Clear Instructions
-Tell them exactly what step you want them to take next. You’ll be amazed how this skyrockets your conversions.

Focus on Tracking, Measurement, and Accountability
-If you’re not testing and tweaking your marketing continuously, you are guaranteed it won’t be as effective as it could be.

Only Do No-Cost Brand Building
-Focus on direct marketing. Enjoy any brand building you get as a bonus of your marketing – not as the goal.

Always Follow-Up
-You need to follow up – follow up with your prospects, follow up with your customers.

Make It Look Like Mail-Order Advertising
-The point is that mail-order advertisements are some of the most tested marketing pieces that exist. So study them. Use them as role models for all your campaigns.

Strengthen Your Copy
-Focus on writing in a way that sells – focus on strong motivating copy.

Focus On Results. Period.
-As a marketer, you need to listen and act only on results.

Put Your Business On A Strict Direct Marketing Diet
-Forget about awareness marketing and go on the diet of business champions: direct marketing.

Real Income Within Reach

Make a Great Living Making a Big Difference

True financial freedom is well within your reach at Mannatech. That’s because we’re not bragging when we say we have one of the most generous compensation plans in the business. It was created to provide a path to unlimited earning potential while making a difference in the lives and wellness of others. With the projected growth of the wellness industry, now you have one of the biggest opportunities to truly become healthy, wealthy and wise.

Mannatech’s passionate network of people is at the heart of what we do best, which is cultivating lasting relationships through our health and wellness products and, ultimately, helping change lives. Our dynamic business opportunity gives you the real possibilities of:

• Funding your family wellness program
• Helping to deliver Real Food TechnologySM solutions to needy children around the world
• Achieving true financial freedom
• Becoming self-reliant and pursuing your dreams
• Enjoying more time with your loved ones

For more information visit the Facebook page Mannatech-Nutrition